Sheena is the Managing Partner at UK Education Guide, bringing over 20 years of experience in education, international student recruitment, and strategic development. With a career spanning senior roles across the UK and international education sectors, Sheena is passionate about ensuring families and students receive transparent, high-quality guidance when making life-changing educational choices.Sheena leads the strategic direction and growth of UK Education Guide, with a focus on building trusted partnerships with schools, universities, and education providers. She works closely with stakeholders to ensure the platform meets the evolving needs of international families, combining rigorous research with practical advice to support informed decisions.With a strong background in business development and brand strategy, Sheena also oversees new service development, including pathways into higher education, careers guidance, and ESG-focused partnerships. Her vision is to ensure UK Education Guide continues to be the most comprehensive and reliable resource for international education in the UK.

Jason brings to UKEG over two decades of outstanding leadership in the UK independent education sector. Most recently, he served for twelve years as Head of Brentwood Prep School, having previously led Aldenham Prep. His deep understanding of school leadership, curriculum development, and pupil wellbeing ensures that families receive expert guidance grounded in practical, high-level experience.Currently Chair of IAPS District 9, Jason also lectures and tutors for the University of Buckingham, mentors future school leaders, and sits as a governor at an independent school. As an experienced ISI inspector, he offers invaluable insights into what schools look for and how families can best navigate the admissions landscape.Jason is particularly passionate about helping international families find the right UK school fit—academically, pastorally, and culturally. He takes pride in supporting families throughout their educational journey, ensuring strong outcomes and a smooth transition into the British school system.

Duncan is an experienced, well-respected educationalist with a successful track-record of leadership and governance in the independent sector. In recent years, Duncan has established an outstanding reputation as a discerning strategic expert with MTM Consulting and has assisted a diverse range of schools about their potential for positive change.Current market trends are increasingly seeing Duncan chosen to act as a respected consultant or project manager overseeing strategic change on behalf of senior leaders and Boards of Trustees; using his considerable experience of the independent sector, he can offer credible suggestions as to how a school’s business model can be successfully diversified.Duncan espouses that the well-publicised threats to the independent sector can best be addressed by adopting creative and enterprising solutions; consequently, he advocates that although the current climate is an exacting one, it can also be considered as a great opportunity if approached with ambition and care in equal measure.Duncan lends huge experience and quality-assurance to the UK Education Guide, and, in parallel with his role at MTM Consulting, ensures that the core business of the UK Education Guide is commensurate with the high expectations of our key stakeholders.

With 12 years of market research experience, James has helped schools, universities, and education providers both locally and internationally to unlock success.As a member of the Market Research Society, James is always on the lookout for the latest innovations and techniques to benefit his clients. He’s a master of adapting and applying them to get the most essential data and information for his clients.Not only does James lead his team from the front, but he’s also built an amazing culture of collaboration and transparency. He’s dedicated to providing education clients with the best possible service, offering the most useful, real-world information, analysis and recommendations.With his can-do attitude and approachable manner, James makes sure client discussions are both productive and enjoyable! But when he’s not helping his clients, you can find him jamming on his guitar or hitting the road with the MG and Alfa Romeo Car Club. And of course, he always makes time to be a fun-loving dad to his two young children.